General Business Acumen

Before starting a business

Before starting a business

It would be great if all you needed to open a successful martial arts studio was a love of the craft. However, it takes a bit more than that to open and run a small business. Here's what you should […]

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Loyalty is a major driver in new student acquisition

Loyalty is a major driver in new student acquisition

Small organizations that place customer service and loyalty at the forefront of their strategies may be more successful at achieving business growth, and it's important for martial arts schools to take note of this trend. Rather than focusing exclusively on growth, small-business […]

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Customer service is essential for loyalty

Customer service is essential for loyalty

It's crucial for martial arts schools to maintain relationships with their students to build customer loyalty. However, some organizations go overboard with several channels of communications to their customers, which can lead to a decrease in the quality of service and […]

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A healthy financial situation helps small-business owners thrive

A healthy financial situation helps small-business owners thrive

It takes grit, passion and business acumen to run a successful martial arts school. What separates a prosperous company to a failing business is an martial arts owner's ability to manage personal finances and business cash flow. Personal and business […]

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Outside the box marketing strategies for martial arts schools

Outside the box marketing strategies for martial arts schools

Running a successful martial arts school requires a lot of commitment and dedication on the part of the owner. Simply opening a facility for interested students to come in and train won't guarantee the success of the business. When it […]

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Choosing the right martial arts studio

Choosing the right martial arts studio

Now that you've made the decision to begin practicing a martial art, you're having a little trouble selecting a studio to attend on a regular basis. Don't worry, it can be difficult to choose one from so many good options. Regardless […]

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The importance of a strong website

The importance of a strong website

Having a great website can significantly benefit your business. As a martial arts studio owner, you're going to want to attract local residents to your business. One of the most efficient ways for you to reach the local community is […]

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Marketing considerations for 2016

Marketing considerations for 2016

With 2015 coming to a close, there's no doubt you're already looking ahead to 2016 to see what you can improve upon in your business. Recruiting new students for your martial arts studio can be tough work. That said, here […]

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Video games have helped increase popularity of martial arts over the years

Video games have helped increase popularity of martial arts over the years

Martial arts have long been considered a major part of Eastern culture, but nations in the West have adopted some of their practices into their own culture over the last few decades. Like anything else, one of the most effective […]

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Keeping your Facebook followers engaged

Keeping your Facebook followers engaged

Since 1.44 billion people are active on Facebook each month, according to Statista, it's important for your martial arts school to have a company page on the popular social media site. This will give you a chance to provide your […]

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Martial Arts meet Star Wars

Martial Arts meet Star Wars

At Claremore, Oklahoma's Beaven's Martial Arts Academy, some students wield light sabers, reported Tulsa World. The high-tech, battery-powered swords are a perfectly acceptable complement to the dojo's new course in Jedi martial arts. Combined with traditional martial arts instruction, the class […]

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Plan now to improve your martial arts school in 2015

Plan now to improve your martial arts school in 2015

What is your vision for 2015?  How far will you go?  How high will you climb?As you prepare to make adjustments to your business for the new year, you want to be assertive and actionable during this process. However, you shouldn't […]

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Vietnamese martial arts to be highlighted on CNN

Vietnamese martial arts to be highlighted on CNN

When most people think of martial arts, they typically reference well-known and popular self-defense styles such as taekwondo and karate. Although these two disciplines are widely taught, there are several other martial arts forms that are currently being practiced around the […]

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Win a tablet for your martial arts school!

Win a tablet for your martial arts school!

Many martial arts school owners are always on the hunt for ways to streamline their operations. The less time they spend on back office tasks, the more opportunities they have to engage with students and instruct them in self-defense. Many martial arts training […]

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Using volunteerism and community service to grow martial arts schools

Using volunteerism and community service to grow martial arts schools

Your goal as a martial arts school owner shouldn't necessarily be to get people enrolled in classes, but to keep them coming back and see their training through until the end.This largely depends on the relationship and comfort level that students […]

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